Product Marketing Engineer | alfanar Electric

Job description:

Job Purpose

To promote EV Charging Solutions by coordinating marketing efforts, engaging with key VIP customers, and fostering relationships with governmental ministries, following up on marketing intelligence and competitor activities to enhance our market position.

Key Accountability Areas

Coordination with Marketing:

• Collaborate with the marketing team to develop prequalification and marketing assets for EV Charging Solutions
• Ensure that all marketing materials align with company branding and messaging.

Customer Engagement:

• Conduct regular visits to VIP customers in collaboration with sales units to understand their needs and promote our EV Charging Solutions.
• Build and maintain strong relationships with key stakeholders to enhance customer satisfaction and loyalty.

Government Liaison:

• Follow up with relevant ministries to promote EV Charging Solutions, ensuring that our offerings are well-represented in government initiatives and projects.
• Attend government meetings and industry events to showcase commitment to sustainable solutions.

Market Intelligence:

• Monitor and analyze market trends, competitor activities, and customer feedback to inform strategic decisions.
• Provide insights and recommendations to the management team based on findings.

Collaboration and Reporting:

• Work closely with the sales and marketing teams to align strategies and share updates regularly.
• Prepare and present reports on customer engagement activities, market intelligence, and sales performance.

Role Accountability

HR Proficiency:

• Ability to obtain updated soft and technical skills related to the job

Delivery:

• Perform the planned activities to meet the operational and development targets as per delivery schedules.
• Utilize resources effectively to achieve objectives within efficient cost and time.
• Provide a periodic report formatted by detailing the deviation and execution of planned tasks.

Problem-Solving:

• Solve any related problems arise and escalate any complex operational issues.

Quality:

• Ensure quality requirements to develop effective quality control and processes including specifications for products or processes or related activities.

Business Process Improvements:

• Coordinate well-defined written systems, policies, procedures, and seek automations opportunities as much as possible.

Compliance:

• Comply to related policy and procedures and work instructions.

Health, Safety, and Environment:

• Ensure compliance of relevant safety, quality, and environmental management procedures and controls within defined area of work activity to guarantee safety, legislative compliance, and delivery of high-quality products/services.

Academic Qualification Bachelor Degree in Electronics Engineering or Any relevant fieldWork Experience 2 to 4 YearsTechnical / Functional Competencies Competitive AnalysisConsumer ProfilingMarket ResearchProduct LaunchesProduct Promotion

Profile description:

Alfanar is a Saudi company with an international presence, primarily engaged in the manufacturing and trading of a wide variety of low, medium, and high voltage electrical products, in addition to its portfolio of conventional and renewable energy solutions, oil and gas, water treatment, infrastructure, technical services, and digital solutions.

The hub of alfanar’s manufacturing operations is Medinet alfanar Alsinaiya, a 700,000 square-meter complex located in Riyadh. The complex houses an array of ultra-modern manufacturing facilities and laboratories equipped with state-of-the-art technologies and staffed with highly skilled professionals.

alfanar derives its success from its commitment to providing the highest quality standards to its customers, and the continuous development of its human capital, who alfanar considers its most valuable asset. With this in mind, alfanar promotes a proactive work environment where its employees are always valued, nurtured, and empowered to fuel their pride in being part of alfanar.

For more information about alfanar, please visit alfanar.com