Paid Media Specialist
Loyal To Cumbria
Date: 15 hours ago
City: Riyadh
Contract type: Full time
We are seeking a Paid Media Specialist to join our marketing team. In this role, you will plan, execute, and optimize paid advertising campaigns across multiple digital channels to drive brand awareness, engagement, and conversions. The ideal candidate is analytical, results-driven, and passionate about leveraging data to maximize campaign performance.
What You’ll Do
Collaborate with a creative, data-driven marketing team
Opportunity to work on campaigns across diverse industries and platforms
Flexible hybrid or remote work options
Access to cutting-edge digital advertising tools and strategies
What You’ll Do
- Manage and optimize paid campaigns across platforms including Google Ads, Meta (Facebook/Instagram), LinkedIn, TikTok, and YouTube.
- Conduct audience targeting, keyword research, and competitive analysis to maximize reach and performance.
- Monitor campaign performance and track KPIs such as CTR, CPC, CPA, and ROAS.
- Develop and implement A/B testing strategies to improve ad creatives, copy, and landing pages.
- Collaborate with creative and content teams to produce engaging ad assets that align with brand messaging.
- Manage budgets, ensure campaigns stay within spend limits, and report on ROI and performance metrics.
- Stay current with industry trends, platform updates, and emerging paid media strategies.
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- 2–4 years of experience managing paid digital media campaigns.
- Hands-on experience with Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and other digital advertising platforms.
- Strong understanding of campaign KPIs, analytics, and reporting tools.
- Excellent organizational skills with the ability to manage multiple campaigns simultaneously.
- Strong analytical and problem-solving skills, with the ability to turn data into actionable insights.
- Experience with marketing automation tools like HubSpot or Salesforce.
- Knowledge of retargeting, programmatic advertising, and display networks.
- Familiarity with HTML, Google Tag Manager, or conversion tracking setup.
Collaborate with a creative, data-driven marketing team
Opportunity to work on campaigns across diverse industries and platforms
Flexible hybrid or remote work options
Access to cutting-edge digital advertising tools and strategies
How to apply
To apply for this job you need to authorize on our website. If you don't have an account yet, please register.
Post a resumeSimilar jobs
Senior Consultant/ Asistant Manager- Business Consulting - SC & Operations
EY,
Riyadh
20 hours ago
The opportunityAs new markets open up and technology advances at a dramatic pace, the world of supply chain and operations is becoming increasingly complex. At the same time, clients understand just how vital effective, sustainable operational management is to their global success. We are currently aiming to recruit an Assistant Manager to join our team.As a Procurement professional, you’ll use...
Senior Commissioning Manager – Hyperscale Data Centre
Parsons Corporation,
Riyadh
1 day ago
In a world of possibilities, pursue one with endless opportunities. Imagine Next!At Parsons, you can imagine a career where you thrive, work with exceptional people, and be yourself. Guided by our leadership vision of valuing people, embracing agility, and fostering growth, we cultivate an innovative culture that empowers you to achieve your full potential. Unleash your talent and redefine what’s...
Store Manager
Qureos,
Riyadh
1 day ago
Overall Purpose Of The RoleTo manage daily store operations, ensuring sales targets are achieved while maintainingZARA’s brand standards and delivering an exceptional customer experience. To lead,motivate, and develop the store team toward operational excellence.Key Responsibilities Supervise, motivate, and develop the team. Ensure compliance with daily operational procedures (cash handling, security,health, and safety). Monitor sales performance and take corrective actions when...
