Marketing Manager
Careem
Date: 3 hours ago
City: Riyadh
Contract type: Full time
About the Company
Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region’s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.
About The Team
Join our dynamic Brand Marketing & Creative team, where we shape Careem's voice across markets and verticals. Our team thrives on creativity, data-driven insights, and the drive to make an impact through compelling storytelling and localised campaigns. We work collaboratively across functions to elevate the Careem brand and build deep connections with our customers.
What You'll Do
We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:
Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region’s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.
About The Team
Join our dynamic Brand Marketing & Creative team, where we shape Careem's voice across markets and verticals. Our team thrives on creativity, data-driven insights, and the drive to make an impact through compelling storytelling and localised campaigns. We work collaboratively across functions to elevate the Careem brand and build deep connections with our customers.
What You'll Do
- Localise and implement marketing strategies aligned with Careem's brand positioning and business objectives
- Lead end-to-end campaign development, from brief to execution, in collaboration with creative, content, digital, and external agency teams
- Partner with cross-functional teams including growth, commercial, operations, and product to deliver cohesive marketing initiatives
- Manage local agency relationships, vendors, and partnerships to maximise campaign reach and performance
- Monitor, analyse, and report on marketing performance metrics; provide insights and recommendations for optimisation
- Identify cultural trends and customer insights to develop campaigns that resonate deeply with local audiences
- 5–7 years of relevant experience in brand marketing or integrated marketing roles, ideally within consumer tech, FMCG, or e-commerce sectors
- Proven track record in executing successful multi-channel campaigns and managing agencies or vendors
- Strong understanding of the Saudi consumer landscape, media channels, and cultural context
- Exceptional project management skills and attention to detail
- Ability to work cross-functionally and influence without authority
- Arabic language fluency is a must
We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:
- Work and learn from great minds by joining a community of inspiring colleagues.
- Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
- Explore new opportunities to learn and grow every day.
- Work 4 days a week in office & 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)
- Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.
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