Digital Specialist
JobIn
One of JobIn Clients is looking for a Digital Specialist to spearhead innovative strategies to enhance brand visibility, engagement, and performance in the digital space.
Key Responsibilities:
• Develop, implement, and optimize digital marketing strategies across platforms.
• Manage and analyze performance for paid campaigns using Google Ads, Meta Ads, and other PPC platforms.
• Utilize SEO tools (e.g., SEMrush, Ahrefs) to improve organic search rankings and website traffic.
• Oversee social media strategies and content creation to drive engagement and audience growth.
• Track, analyze, and report on digital performance metrics using tools like Google Analytics and Data Studio.
• Manage website updates and maintenance using CMS platforms such as WordPress or Shopify.
• Collaborate with creative teams to produce visually appealing and effective digital content.
• Stay updated on the latest trends in digital marketing and emerging technologies to recommend new approaches.
- Proficiency in digital marketing tools, including social media schedulers, email platforms, and graphic design software (e.g., Canva, Adobe Suite).
- Strong understanding of SEO, SEM, and performance marketing strategies.
- Experience with CRM platforms (e.g., HubSpot, Salesforce) and automation tools.
- Exceptional analytical skills and a data-driven approach to decision-making.
- 5+ years of business consulting experience, with a focus on digital transformation.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
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