Commercial Development Manager - NP
Nestlé Professional
Commercial Development Manager
Location: Jeddah - Full-time
A DAY IN THE LIFE …
1- Channel 360: Prioritize Channels and define the channel strategies & Growth drivers to win at the Point of Purchase by also developing the POS across channels. Focus Channels: Hotels,Café's & Bakeries, Restaurants, Local & Global chains
2- Customer & Consumer: Leading the Customer & Consumer jouney agenda to ensure the right value proposition has been offered
3- Commercial Process: Lead ICP within the respective category for the country, to ensure timely cross-functional input and alignment to the key Category, Brand, Channel, consumer and Customer growth opportunities and activation platforms, as outlined in the category growth drivers.
4- Tools & Enablers: Ensuring that the sales staff is equipped with the appropriate category/channel tools, training, and support to effectively exploit both new product launch and current platforms.
5- Budget Management: Have full oversight of PFME and lead all customer communication intiatives, including driving lead generation activities and in-store execution via sales team.
6- Insights: Lead, develop and accelerate 5C insights and channel management on a regional level
What will make you successful…
- +5 years of Commercial/Category experience with a full understanding of the internal processes that drive the growth agenda across Clusters/BU.
- Ability to on strategies and utilize the most effective channels of support in order to develop category relevant strategies for the country
- Strong Understanding and incorporating Category Strategies, Trends, Channel and Customers & consumers opportunities.
- Ability to adapt plans based on knowledge of Customer's/ Consumers behaviors - Digital & Out of Home operations
- Commercial experience (inc revenue, profit, Data Analysis, promo activity, pricing etc), while being able to have a strategic thinking mindset.
- Strategic Revenue Management experience
- Stakeholder management
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