Content Manager


Date: Sep 23, 2022
City: Houston, TX
Contract type: Full time
Job description

Content Manager


AppHub is a growing family of software solutions for e-commerce merchants. We acquire, grow, and create software apps for e-commerce merchants on platforms such as Shopify. Our product offering includes nearly 20 point solutions across conversion, marketing, shipping and beyond. Our integrated and bundled solutions create a more seamless experience for merchants no matter where they are in their journey.

We are a fully remote team with a culture of humble and entrepreneurial people that love what they do. We have exciting technology, are on a rare trajectory of growth, and are passionate about providing the best products and experience in the marketplace. We attract the best and the brightest. Therefore, we believe in empowering people to do what they do best, from our app developers to our merchants we serve. U.S. time zones preferred.


The Content Manager partners with the Director of Growth to develop a comprehensive content strategy across multiple platforms, including the company websites and other distribution channels. They’re responsible for implementing SEO best practices to ensure all content ranks well and demonstrates an understanding of its target audience. Supported by analytics, the Content Manager performs regular content audits to ensure content is accurate, optimized, updated, and relevant to the target audience. Finally, this individual brainstorms new content ideas alongside the larger creative and marketing team.

  • Research and source content ideas for multiple business units from their own research/knowledge, BU managers, SEO research tools, merchant interactions, and more
  • Coordinate/communicate with multiple parties (SEO agency, graphic design service, internal/external writers, video editing service, other stakeholders) to get content pieces from idea to distribution
  • Create and manage a content calendar for each channel including:
  • Multiple blogs
  • Multiple social media channels such as Youtube, Twitter, Instagram, Facebook, TikTok, etc… for multiple businesses
  • Mass email distribution
  • Review SEO content briefs for completeness and accuracy, and make suggestions for improvements
  • Review written blog drafts and make suggestions for completeness and accuracy to edits/updates by writers
  • Post blog content with proper formatting and SEO considerations
  • Distribute contextually relevant content to multiple social media platforms
  • Create Video Briefs for video editors
  • Upload videos to YouTube with custom thumbnails, closed captions, and other SEO information
  • Create monthly reports including metrics pertaining to viewership/reach, engagement, search performance, and conversions
  • Send mass emails to distribute content
What We’re Looking For
  • Experience with ecommerce companies, pains that merchants feel, and solutions they use such as Shopify, Big Commerce, WooCommerce, etc… is a HUGE plus but not required
  • 2+ years of experience working as a content manager or content coordinator
  • Must have remote work experience (1 yr minimum)
  • Strong organizational skills and experience with Project Management Software (i.e.Trello, Asana, etc.)
  • Experience with popular Content Management Systems such as WordPress, WebFlow, SquareSpace, ete.
  • Intermediate knowledge of Search Engine Optimization and Keyword Research
  • Experience with email tools such as Mailchimp, Aweber, Intercom, etc.
  • Experience posting on social media platforms such as YouTube, Twitter, Instagram, Facebook, TikTok, etc.
  • Experience with blog writing and editing (particularly technical writing expertise)
  • Experience with Ahref, SEMRush, Google Search Console, Google Analytics, or other SEO research/tracking tools
  • Excellent written and verbal communication skills
  • Basic Graphic Design skills (ability to draw crude ideas for designers to convey ideas)
  • Ability to come up with creative ideas
  • Strong leadership and management skills
  • Excellent attention to detail
  • People: A fun, passionate, and collaborative workplace.
  • Growth: An environment where you will be working in one of the hotter, faster growing industries over the next 5 years.
  • Compensation: Competitive salary, bonus, benefits, and equity.
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