User Experience and User Interfrace Designer & Researcher

Role Summary:

As a UX/UI Designer & Researcher at Salasa, you will play a vital role in designing intuitive digital experiences and uncovering deep user insights that support the Head of Products to shape the product roadmap. You’ll work cross-functionally with product managers, product marketing, engineers, and business stakeholders to ensure Salasa delivers best-in-class user experiences for couriers, merchants, and co-assignees.

This role combines design execution with user research, helping Salasa become the most user-centric fulfillment and shipping provider in the GCC. You’ll help bridge the gap between user needs and business goals through evidence-based design thinking.

Key Responsibilities:

 UX/UI Design

• Lead the end-to-end design process from discovery and wireframes to high-fidelity UI and developer hand-off.
• Design intuitive user journeys, personas, and flows across Salasa’s merchant, courier, and co-assignee experiences.
• Create polished, scalable designs and interactive prototypes using Figma or Adobe XD.
• Maintain and evolve Salasa’s design system to ensure visual and functional consistency.
• Collaborate with product managers and developers to ensure high-quality implementation of designs.

 User Research

• Conduct qualitative and quantitative research (e.g., interviews, surveys, usability testing) to uncover pain points and opportunities.
• Support Salasa in unlocking user insights across all core user types to guide product and business decisions.
• Develop a structured research agenda aligned with strategic initiatives.
• Analyze feedback, behaviors, and satisfaction data to inform improvements across products and services.

 Collaboration & GTM Support

• Collaborate with Product Marketing to develop compelling go-to-market content for new feature releases.
• Partner with Product to create user-centered designs that are empathetic and grounded in research.
• Work with Product and Marketing to build and manage user communities for fast, reliable feedback loops.
• Drive continuous learning across teams by sharing actionable user insights and advocating for user needs.

Qualifications

Education & Experience

• Bachelor’s degree in Design, HCI, Psychology, Research, or a related field.
• 0–2 years of experience in UX/UI design and/or user research, preferably in a startup, tech, logistics, or e-commerce setting.
• Experience working in agile teams and iterative product development.

Skills & Competencies

• Strong portfolio showcasing UX design and research work across web and/or mobile.
• Proficiency with Figma, Adobe XD, or Sketch.
• Familiarity with design thinking, user-centered design, and usability principles.
• Ability to conduct interviews, usability tests, and analyze survey results.
• Comfortable using tools like Miro, Typeform, Hotjar, or survey platforms.
• Strong communicator who can turn insights into clear, actionable design decisions.
• Familiarity with HTML/CSS/JavaScript is a plus (not mandatory).
• Bilingual in Arabic and English is preferred.