Senior Sales Manager - Design & Hospitality (Saudi cluster) - #25331

dmg events

Date: 2 weeks ago
City: Riyadh
Contract type: Full time

About us

dmg events is an international exhibitions and publishing company. We attract more than 425,000 visitors to our global portfolio of 80 exhibitions each year. Through our global events, our aim is simple. We want to accelerate business through face-to-face events, which is why we work so hard to bring people together, creating opportunities for them to network, learn and do business. dmg events is part of the Daily Mail Group Trust (DMGT). DMGT Manages a diverse, multinational portfolio of companies with total revenues of £2bn, that provide businesses and consumers with compelling information, analysis, insight, events, news and entertainment.

Job Description:

  • To be fully responsible for the revenue generation of the exhibition stands and sponsorship packages to achieve agreed sales targets for your event
  • Sell exhibition space and sponsorships in accordance with set targets to ensure the revenue budget is achieved
  • Working with the Event Director to support the management of a network of overseas sales agents who sell exhibition stand and sponsorship and to achieve agreed sales target
  • To seek out, consider and evaluate new business opportunities
  • Monitor sales figures and reporting on a weekly, monthly and quarterly basis to enable senior management to be updated on the progress of the show and sponsorships
  • Regularly and frequently review and monitor competitive publications/exhibitions and identify new leads to ensure that sales opportunities are developed and maximized
  • Maintain regular contact and visit existing and potential clients to ensure current and new business is developed
  • Visit exhibitions and other events in order to contact current clients and develop relations with potential clients
  • Identify and develop new business opportunities by organic growth/new product development in order that the revenue is maximized
  • Establish substantial relationships throughout the marketplace in order to become aware of new business/acquisition opportunities
  • Together with the Event Director and Marketing Manager, assist in developing a marketing strategy to generate maximum exhibitor participation, visitor and exhibitor attendance figures
  • To work closely with the accounts department in collections due for exhibitor sales
  • Be part of the on-site team, ensuring the smooth running of the event

Reporting and administration:

  • Update all activities and contacts on SalesForce (CRM System)
  • Load bookings into SalesForce
  • Submit a weekly pipeline report ahead of the pipeline meeting
  • Report back weekly in a pipeline meeting


  • Minimum 3-5 years of B2B sales management and account handling experience within the exhibitions/events industry.
  • Familiarity in selling design and hospitality products/services is a plus
  • Experience in Middle East market is plus
  • Arabic written and spoken is a strong asset
  • Ability to communicate effectively and efficiently with a wide variety of clients and partners across multiple mediums, including; phone, email, and face-to-face meetings
  • Highly motivated, ambitious, a desire to take ownership and responsibility to ensure the best outcome
  • Ability to work towards KPIs, using them as a motivational tool to hit and exceed targets
  • Adaptable and collaborative nature, working with colleagues across the team

"Please take the time to read the job description, you must meet all the criteria set out above for your application to be considered. We do check all applications and suitable candidates will be contacted within 5 days. If you are not contacted by us within 5 working days, please consider your application unsuccessful at this time."


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