Sales Planning & Trade Execution Manager

Country: United Arab Emirates

City: Jeddah

Job Family: Sales

Contract Type: Unlimited-term

Job ID: 51645

Sales Planning & Trade Execution Manager

The Bel Group is a major player in the food industry through portions of dairy, fruit and plant-based products, and one of the world leaders in branded cheeses. Its portfolio of differentiated and internationally recognized brands includes The Laughing Cow, Kiri, Babybel, Boursin Nurishh, Pom'Potes and GoGo squeeZ, as well as some 30 local brands. Together, these brands helped the Group generate sales of €3.6 billion in 2022.

Do you want to join a company with strong brands that puts consumers and responsibility at the heart of the decision-making process? Then Bel is made for you!

Are you bold, pragmatic, and determined? Do you want to contribute to the transformation of an international agri-food company? Them come join us and measure the impact of your talent and energy in realizing an ambitious and sustainable company project!

#IWorkForAllForGood

Join Our Team as a Sales Planning & Trade Execution Manager in Saudi Arabia!

Are you a strategic thinker with a passion for driving sales growth? Do you thrive in a fast-paced environment with a Knack for sales planning and trade execution? If so, we have an exciting opportunity for you!

About the Role: As the Sales Planning & Trade Execution Manager, you will lead sales planning across KSA. Your key priorities will include a deep understanding of channel growth drivers and fundamentals, performing in-depth 4P analysis, and delivering sharp planning, strategy, and executional plans for your designated area of responsibility.

Location: Jeddah - Saudi Arabia

What You’ll Do:

• 4P Excellence and Execution: Ensure excellence in activations, themes, and POSM of all BEL strategic activations for modern and traditional trade channels across KSA.
• Analysis and Planning: Own the analysis spectrum (in-market and financial performance), propose actions, and set plans (pricing, promotions) to deliver the sales strategy for both channels.
• RGM Action Leadership: Identify, track, and follow up on RGM actions with the distributor.
• Collaboration: Work closely with distributor’s sales functions and BEL sales managers for designated regions.
• Innovative Sales Practices: Identify new sales practices and techniques to provide BEL with an edgy setup in the channel.
• Distributor Relationships: Empower relationships with distributors' on-ground forces (key account managers, sales supervisors, field managers, merchandisers, vans) to address ad hoc store challenges.
• Commercial Plans: Propose and develop different commercial plans per channel/region based on differentiated needs.
• RTM Plans: Get involved in and deliver alternative RTM plans per market, including evaluation and re-arrangement.
• Cross-Functional Collaboration: Work with multiple functions internally, including finance (spending optimization, margins enhancement) and marketing (translating ATL plans into channel BTL executions).
• Reporting: Report back to HQ with periodical performance and compliance reports, challenges, and updates on actions and plans.
• Travel: Regular travel is essential to other regions in KSA to work with local sales teams.
• Implementation: Implement all BEL activations in-store (on time, proper setup, stock tracking, promo pricing, etc.).
• Store Challenges: Empower relationships with distributors' on-ground forces to address ad hoc store challenges and improve in-store weaknesses.

What We’re Looking For:

• Bachelor’s degree in Marketing, Business Administration, or a related field. A Master’s degree is a plus.
• 6 years of experience in the FMCG sector behind Sales or Sales Planning role, preferebly within Saudi Arabia.
• Excellent command of English and Fluency in Arabic.
• Saudi National able to Join ASAP.
• Proficiency in Microsoft Office Suite.
• Strong project management & critical thinking skills.
• Excellent communication and interpersonal skills.
• Technical Skills as knowledge of Market & competition; Merchandising & Ranging; and Trade & RTM.

Why Join Us?

• Belong to a mission-led company that is committed to making a positive impact on the world by promoting healthier and more responsible food choices for all.
• Be part of a diverse and inclusive team.
• Professional development and growth opportunities.

If you are ready to take on this exciting challenge, please click now on "Apply".

Application deadline is January 10th.