Sales Manager, LV | alfanar Electric
alfanar

Job Purpose
Lead and optimize the sales team in promoting and selling electrical systems, driving the promotion and sales of electrical systems and solutions, while ensuring customer satisfaction and meeting sales targets.
Key Accountability AreasSales Strategy and Planning
- Contribute to the development of sales strategies and plans for systems and solutions.
- Prepare and execute annual sales plans to achieve section sales targets.
- Monitor sales performance and recommend corrective and preventive actions to address deviations.
Sales Execution
- Ensure the sales team fulfills all aspects of the sales process, including order processing and distributor coordination.
- Support negotiations and ensure compliance with pricing policies and contract terms.
Customer Relationship Management
- Build and maintain strong relationships with customers, contractors, and other key stakeholders to enhance business opportunities.
- Follow up on opportunities and provide solutions to customer requirements.
Market Research and Analysis
- Conduct regular market analysis to track industry trends and competitor activities.
- Provide market insights and recommendations to management for decision-making.
Internal Communication
- Ensure effective communication between the sales section, factories, and other departments to align on business plans and objectives.
- Coordinate with marketing and prequalification teams to support product positioning and promotion efforts.
Team Development and Performance
- Define yearly objectives and KPIs for the section sales team.
- Identify training needs, support skill development, and ensure high performance levels.
Reporting and Compliance
- Prepare regular progress reports on section sales performance and market conditions.
- Ensure compliance with company sales policies, processes, and reporting standards.
HR Proficiency:
- Ability to recruit, recognize and cultivate high performers and expose them in order to create a robust second line of management.
- Ability to recognize low performers and guide them to improve or release them.
- Ability to treat subordinates equally without any discrimination.
- Assessment criteria of subordinates is performance that leads to planned results.
- Ensure availability of delegation of authority matrix to have sufficient delegations as per company policy.
Responsibility:
- Must take full responsibility for his operation as per the job description and the required deliverables from this position, taking into consideration the general company guidelines.
- Able to anticipate problems and make the necessary proactive steps to prevent them
- Ability to take necessary and proper timely decisions.
Delivery:
- Deliver the required results in timely manner with required quality and cost.
- Making a Tangible Difference:
- Must make a tangible difference to his area of operation. and exceed business expectations.
Business Planning and Performance:
- Able to transform the corporate goals into business plans.
- Able to Plan, follow-up and execute those plans, whether they are annual or development plans.
- Monitor the plan performance and initiate action to strengthen results and take the corrective action accordingly.
- Provide periodic work progress reports.
- Responsible for monitoring and controlling budgets and expenses to achieve the optimum cost efficiency.
Business Process Improvements:
- Develop, coordinate well-defined written systems, policies, procedures, and seek automations opportunities as much as possible.
- Should be conversant and able to navigate through IT solutions especially those relevant to his job and business.
- Promote the automated systems and using them fully, to spread its culture.
Quality:
- Quality is considered as alfanar’s prime competitive advantage as such, managers are expected to act accordingly.
Adaptation:
- Adapt to new and alternative techniques, technologies, management structures, and business models.
Health, Safety and Environment:
- Ensure a safe, secure, and legal work environment as per the standard regulations.
Profile description:
Alfanar is a Saudi company with an international presence, primarily engaged in the manufacturing and trading of a wide variety of low, medium, and high voltage electrical products, in addition to its portfolio of conventional and renewable energy solutions, oil and gas, water treatment, infrastructure, technical services, and digital solutions.
The hub of alfanar’s manufacturing operations is Medinet alfanar Alsinaiya, a 700,000 square-meter complex located in Riyadh. The complex houses an array of ultra-modern manufacturing facilities and laboratories equipped with state-of-the-art technologies and staffed with highly skilled professionals.
alfanar derives its success from its commitment to providing the highest quality standards to its customers, and the continuous development of its human capital, who alfanar considers its most valuable asset. With this in mind, alfanar promotes a proactive work environment where its employees are always valued, nurtured, and empowered to fuel their pride in being part of alfanar.
For more information about alfanar, please visit alfanar.com
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