Marketing Lead

Marketing is both an art and a science—blending strategy, execution, and adaptability to create meaningful impact. At Marn, we’re looking for a Marketing Lead who is both a strategist and a doer, someone who can think big while also rolling up their sleeves to make things happen. This role is about taking ownership, driving initiatives, and wearing multiple hats to ensure our marketing efforts deliver measurable results.

As a Marketing Lead, you’ll oversee our marketing strategy end to end, creating data-driven initiatives that generate demand, drive engagement, and support customer retention. You’ll work cross-functionally to align product marketing, digital marketing, and content efforts into a cohesive strategy. If you thrive in a fast-paced SaaS environment, enjoy taking ownership of marketing initiatives, and are passionate about helping businesses succeed, this role is for you.

Key Responsibilities

• Develop and execute a comprehensive marketing strategy that drives brand awareness, lead generation, and customer retention.
• Lead product marketing initiatives, including positioning, messaging, and go-to-market strategies for new features and updates.
• Oversee multi-channel marketing campaigns, including digital advertising, content marketing, email, and social media.
• Collaborate with sales, product, and customer success teams to align marketing efforts with business goals.
• Oversee SEO, paid media, and performance marketing efforts to ensure maximum visibility and conversion rates.
• Leverage data analytics tools to track marketing performance and optimize campaigns based on insights.
• Build and oversee a network of freelancers and agencies to execute creative and strategic marketing initiatives.
• Conduct market research to identify industry trends, customer pain points, and competitor positioning.
• Craft compelling messaging that resonates with our B2B audience and differentiates our offerings in the market.
• Plan and oversee participation in industry events, exhibitions, and trade shows to enhance brand visibility and generate leads.
• Take ownership of projects by breaking down tasks, setting clear priorities, and managing timelines effectively.
  
  

Ideal Candidate

The ideal candidate is a strategic thinker with a strong grasp of B2B SaaS marketing. They take initiative, adapt quickly to market changes, and execute data-driven strategies that drive measurable results.

They are detail-oriented, analytical, and creative—balancing storytelling with performance marketing. They’re comfortable managing multiple projects, leading cross-functional collaboration, and working with external partners when necessary.

We value individuals who are proactive, resourceful, and continuously seek innovative ways to improve marketing effectiveness. The right fit will be someone who understands the intersection of product marketing, demand generation, and brand building in the SaaS space.

Job Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field (preferred but not required).
• 3-5 years of experience in marketing, preferably in a B2B SaaS environment.
• Proven experience in product marketing, demand generation, and brand positioning.
• Strong analytical skills with the ability to interpret data and optimize campaigns accordingly.
• Proficiency in digital marketing tools, including Google Ads, Meta Ads, HubSpot, and analytics platforms.
• Excellent communication and leadership skills.
• Ability to manage freelancers and external agencies effectively.
• Experience working cross-functionally with sales, product, and customer success teams.
• Deep understanding of POS systems, B2B SaaS, and industry trends.
• Experience planning and executing marketing initiatives for events, exhibitions, and trade shows.
• If you're passionate about growth marketing and eager to drive the success of a leading POS solution, we’d love to hear from you!
  
  

Compensation And Benefits

• Competitive monthly salary.
• Good health insurance.
• 21 working-days annual vacation.
• Free parking space in the basement.
  
  

About Marn

Marn is a technology company established in 2017. It was acquired by Jahez in 2023. The company develops Electronic Cash Register (ECR) “AKA cloud cashier system” software integrated with payment services to provide a one-stop solution for businesses in F&B, Retail, Entertainment, and Services. Marn grew massively in the past two years and continues accelerating its customer base's growth.

Here at Marn, we aspire to become close friends working together towards disrupting the industry. We plan to accomplish our vision & mission via a strong desire to win, embrace mistakes, and make bold moves. We rely on radical candor in our learning to never repeat the same mistakes. We care personally yet challenge directly. Being part of Marn, you should expect to make mistakes, be challenged while challenging others, and WIN big.