Marketing Executive
Landmark Arabia
Date: 2 weeks ago
City: Riyadh
Contract type: Full time
Job Description
Marketing executives aim to maximize profits through developing sales strategies that match customer requirements and by promoting products, services or ideas.
Key Accountabilities And Process
Planning and budgeting
Education
Graduates / High School with Diploma
Language
English – Mandatory
Arabic – Beginner / intermediate
Job Experience
Technology
Basic MS office, Excel and PPT
Others
SA-SA-Riyadh
Job
Marketing
Organization
Splash KSA
Schedule label /الجدول الزمني
Regular
Shift
Standard
Job Type
Full-time
Job Level
Day Job
Job Posting/نشر تسمية الوظيفة
Oct 10, 2024, 4:20:02 PM
Marketing executives aim to maximize profits through developing sales strategies that match customer requirements and by promoting products, services or ideas.
Key Accountabilities And Process
Planning and budgeting
- Support in monitoring and maintaining budget controls on the assigned marketing budget
- Conduct monthly/quarterly budget vs spent reviews to ensure the budget is being spent and allocated effectively.
- Manage advertising creatives for the territory ensuring brand image is kept consistent within Middle East requirements. Creatives include magazine and newspaper adverts, billboard images, radio scripts and SMS.
- Manage all in-store creatives including generic, seasonal, promotional and sales POS
- Work alongside the Marketing Manager to approve all Media plans and buying for both brand and tactical campaigns for Ads, outdoor and radio
- Assist Graphic Designer in supplier and vendor management - approving samples, negotiating cost, new material development etc.
- Collate competitive research on window schemes, season launches, sales, promotions and offers
- Help review the effectiveness of advertisement promotions and take corrective actions
- Manage the production of marketing materials, including leaflets, posters and flyers - writing and proof-reading copy, and liaising with designers and printers
- Prepare the LPOs (job orders) for the same and maintaining a monthly update to the 'spend vs. budget
- Coordinate with Concept managers monthly, to understand and meet their requirements of signage’s, POS materials, display stands etc. and ensure consistency in creatives, advertising, promotions and events
- Coordinate with the PR agency, this includes briefing the agencies with the required job and closely following up until finalization
- Coordinate with the Advertising agency for the artworks, media materials, photo shoots
- Coordinate all corporate / brand events including brand launch, seasonal launches etc. under the guidelines of the Territory/ Regional Marketing Manager
- Partner with Corporate / Concept Marketing for periodic market research to study the effectiveness of the media campaign by evaluating the return on investment from the campaign
- Promotion Evaluation: End to end coordination with teams/territories
- Monthly marketing reports: business & competition overview
- Licensed brands: maintain quarterly reports of spends/activities
Education
Graduates / High School with Diploma
Language
English – Mandatory
Arabic – Beginner / intermediate
Job Experience
Technology
Basic MS office, Excel and PPT
Others
- Experience in Retail/ Marketing in GCC region is a must
- Strong Organization & Interpersonal skills
- Should have excellent verbal and written skills
- Confident, Innovative, Self-motivated
- Good presentation skills.
SA-SA-Riyadh
Job
Marketing
Organization
Splash KSA
Schedule label /الجدول الزمني
Regular
Shift
Standard
Job Type
Full-time
Job Level
Day Job
Job Posting/نشر تسمية الوظيفة
Oct 10, 2024, 4:20:02 PM
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