MANAGER - CORPORATE COMMUNICATIONS

Job Description

KEY ACCOUNTABILITIES:

Planning

To develop an annual Communications Strategy & Plan for KSA that:

• Establishes accurate and specific targets for each calendar year for both internal and external communications.
• Outlines initiatives intended to achieve objectives with a culturally relevant approach.
• Identifies the budgets and resources essential for a successful delivery of the plan.
• Aligns with immediate term objectives for the business units in KSA.
• Localises the global and regional strategy where needed for the business unit in KSA, addressing both English and Arabic audiences.
• Optimises the use of key owned channels (e.g. LinkedIn); thought leadership assets (e.g. Trade in Transition); executive spokespeople (e.g. Chairman).

Media relations

To collaborate with the regional Communications team to implement the plan by:

• Developing solid relationships with media outlets in KSA.
• Staying updated about media trends and offering insights on PR and media interactions.
• Addressing editorial requests from various DP World business unit’s departments and functions.
• Ensuring that DP World’s perspectives are accurately represented in KSA.
• Managing and creating content for DP World social and digital media platforms.

Implementation

To drive effective and cost-efficient execution of the plan by:

• Engaging with business unit’s, departments, and functions to ‘story mine’ compelling narratives suitable for Arabic and English media audiences.
• Creating messaging that promotes company values, success stories, employee achievements.

and enhances our media presence.

• Efficiently overseeing external agency resources while ensuring cost-effectiveness.
• Collaborating with Communications peers at both regional and global levels.
• Providing strategic guidance for developing campaigns that support objectives and build ambassadorship.
• Ensuring that internal communication tools and channels are kept up to date.
• Proactively driving internal communication strategies and tactics that engage and inspire employees.
• Supporting coordination and planning of internal conferences, town halls and employee activations.
• Managing DP World KSA, pages and website.

Measurement

To Build An Overall Dashboard Of Communications Measurements By

• Evaluating effectiveness of internal communication initiatives against KPIs and relative effectiveness and efficiency of different communication channels.
• Enabling investments to be justified based on robustly measured ROI.
• Contributing to a regional dashboard of Communications measurements by establishing relevant and actionable measures of earned media performance against well-defined objectives.

Internal processes

To ensure the effective running of the Communications team in KSA by:

• Developing a set of internal processes that are aligned with the regional/global processes.
• Managing press release distribution using Press Page and maintaining media contact lists.
• Coordinating photo selection, captions and uploading press releases to DP World website after alignment with regional office.
• Coordinating with the regional Social & Digital team to ensure press releases are amplified and with the regional Internal Communications team for wider employee engagement.

Continuous Improvement

• Test and validate new ideas and approaches to drive internal awareness and engagement.
• Benchmark against industry best practice and emerging tactics and strategies.
• Explore opportunity for enhanced cost efficiency – ‘doing more with less’.

Compliance

• Adhere to and actively promote behaviours which reflect the Brand Purpose.
• Maintain the highest levels of safety standards.
• Comply with our principles, code of conduct and ethical policies.
• Meet all agreed standards for DP World’s brand and visual identity.
• Always act as an ambassador for DP World.

Qualifications, Experience And Skills

• BA in Communications, Journalism, Public Relations, or related field.
• 5 to 7 years in related role ideally in B2B context.
• Outstanding written and verbal communications skills in Arabic and English.
• Proven track record of dealing with the media, running media campaigns, and event management.
• Ability to produce clear and concise written material for the media, in Arabic and English.
• Experience of project management within complex situations and environments.
• Excellent skills in people management, networking, planning, research, and analysis.
• Ability to work under pressure and meet tight deadlines.
• Innovative and creative with sound ethical values.