Growth Marketing Lead
Sanabil Venture Studio by Stryber
Date: 1 day ago
City: Riyadh
Contract type: Full time
About Fanfinity
Fanfinity is a sports fan engagement platform bringing supporters closer to the clubs and sports they love. We’re building the ultimate second-screen experience with real-time match feeds, interactive trivia, prediction games, and more — all designed for the passionate football audience in Saudi Arabia and beyond.
About The Role
We’re looking for a marketing professional to lead our growth and user acquisition strategy. This role is responsible for driving our go-to-market execution, managing campaigns, optimizing user growth funnels, and building brand presence in the region. You’ll be instrumental in helping us reach our goal of acquiring 1M+ users in our first year.
Key Responsibilities
Fanfinity is a sports fan engagement platform bringing supporters closer to the clubs and sports they love. We’re building the ultimate second-screen experience with real-time match feeds, interactive trivia, prediction games, and more — all designed for the passionate football audience in Saudi Arabia and beyond.
About The Role
We’re looking for a marketing professional to lead our growth and user acquisition strategy. This role is responsible for driving our go-to-market execution, managing campaigns, optimizing user growth funnels, and building brand presence in the region. You’ll be instrumental in helping us reach our goal of acquiring 1M+ users in our first year.
Key Responsibilities
- Develop and execute data-driven user acquisition strategies across digital and offline channels
- Lead and manage integrated 360° marketing campaigns (paid, organic, influencer, on-ground)
- Identify, onboard, and manage KSA-based influencers and creators to drive user engagement
- Analyze performance metrics across user funnels, report growth KPIs, and iterate on performance
- Work closely with product and partnerships teams to align marketing with app updates and club activations
- 5 years of experience in digital, performance, or growth marketing, ideally within a consumer-facing app or tech startup
- Proven track record of managing successful acquisition and retention campaigns
- Deep understanding of the KSA influencer ecosystem and social media trends
- Strong analytical skills and familiarity with analytical and marketing tools
- Comfortable with fast-paced, high-growth environments and cross-functional collaboration
- Must be currently based in Saudi Arabia ; Saudi National Preferred
- Fluent in both English and Arabic
- Passion for football or fan engagement is a plus not a requirement!
- Competitive compensation
- Opportunity to lead marketing at a fast-growing sports tech company backed by Tier 1 investors
- Direct impact on product-market fit and user growth
- A platform to build a standout fan experience in one of the world's most dynamic football markets
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