Executive - Content - #16630

Leo Burnett


Date: 3 weeks ago
City: Jeddah
Contract type: Full time
Company Description


We help grow many of the world's most iconic brands at Leo Burnett. We help grow even more of the world's most talented people. You'll find at Leo Burnett an agency built on ideas and dependent upon the people behind them. A culture that doesn't just respect creativity but cherishes it. And a community where the path you choose is your own, the places you can go limitless.

Today, Leo Burnett is one of the most awarded creative networks in the world. We believe creativity has the power to transform human behavior, and we use ours to help our clients' brands discover their "human purpose" and play meaningful, active roles in people's lives.


Job Description


Main Tasks

Technical & Product

  • Conduct daily checks and swipes across social channels to monitor the online conversation around the brand
  • Customise responses to accommodate to each complaint, user and social channel
  • Collaborate with the wider content team consisting of the content team and the client’s internal team
  • Collaborate across the multifunctional team and the client to stau uodated on all new initiatives and communicate the right information
  • Strong attention to detail

Business Acumen & Operational Efficiency

  • Liaise with the brand representative to create FAQs responses

Innovative & Analytical Mindset

  • Create reports and content analysis based on engagement data using listening dashboards
  • Create crisis report social listening dashboards to monitor and report during crisis

Qualifications


Education and Experience Required

  • Bachelor's degree in communications, journalism, English or related field
  • Bi-lingual (English/Arabic) proficiency is ideal
  • Knowledge in Sprinklr, Hootsuit or any other similar social engagement tool
  • Experience planning and leading community initiatives
  • Ability to identify and track relevant community KPIs
  • Excellent verbal communication skills
  • Excellent writing skills
  • Hands on experience with social media management
  • Ability to interpret website traffic
  • Knowledge of online marketing
  • Attention to detail, critical-thinker and problem-solver

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