Digital Marketing Specialist

Company Description

Al-Kaffary Carpet Company, established in 1951, is a leading company in the field of carpets, furniture, decoration, and wooden floors in Saudi Arabia. We pride ourselves on providing high-quality products and exceptional customer service. Our dedication to quality and innovation has made us a trusted name in the industry.

Role Description

This is a full-time, on-site position for a Digital Marketing Specialist. The specialist will be responsible for managing various digital marketing activities, including web analytics and online marketing strategies, with a focus on optimizing performance and reducing the CPA (Cost Per Acquisition). The role will also involve significant collaboration with the content team and regular follow-ups to ensure seamless execution of marketing campaigns.

Visit our online store: www.kaffary.com+ www.segadty.com

Key Responsibilities:

• Develop and manage digital marketing campaigns with a focus on increasing ROI.
• Monitor and optimize campaign performance to reduce CPA.
• Collaborate regularly with the content team to ensure cohesive and effective marketing strategies.
• Conduct follow-ups with the team to ensure timely and efficient execution of campaigns.
• Analyze web analytics to inform and adjust marketing strategies.
• Stay updated with the latest trends in digital marketing and implement best practices.
• Report on campaign performance and provide insights for continuous improvement.
• Create and maintain a content calendar and ensure follow-up on its execution.
• Connect with the customer service team to address specific comments and issues.

Qualifications

• Proficiency in web analytics and online marketing.
• Excellent written and verbal communication skills.
• Familiarity with the latest trends in digital marketing.
• Ability to work independently and as part of a team.
• Experience in the e-commerce or retail industry within Saudi Arabia is a plus.
• Previous experience in managing funded campaigns to increase ROI.

Application Details

• We look forward to receiving your detailed application, including a comprehensive cover letter and resume. Please provide specific examples of your previous work and how you have contributed to increasing ROI in your past roles. Your detailed application will help us understand your suitability for this position and allow us to assess your potential contribution to our team.