CRM Coordinator / Executive

Independent Food Company


Date: 2 weeks ago
City: Riyadh
Contract type: Full time
We're Hiring: CRM Executive / Coordinator – Arabic Speaker

An exciting opportunity is open to join a fast-growing independent food company as a CRM Executive! If you're passionate about customer engagement, loyalty, and data-driven marketing—and you're fluent in Arabic—this role is for you.

About The Role

As a CRM Executive, you will support the development and execution of our customer relationship strategies across dine-in and delivery concepts. You'll help drive customer retention, loyalty, and personalized experiences across multiple restaurant brands.

Key Responsibilities

  • Plan, build, and optimize CRM campaigns across channels (email, WhatsApp, SMS, etc.)
  • Analyze customer data to define segments (including RFM & behavior-based targeting)
  • Collaborate with marketing, content, and design teams to deliver cohesive campaigns
  • Monitor KPIs such as open rates, conversion, CLTV, retention, ROI, and strike rate
  • Support in the setup of customer journeys, loyalty triggers, and A/B tests
  • Maintain and update CRM calendar, campaign templates, and reports
  • Ensure data quality, compliance, and consistency across platforms
  • Ensure Arabic content quality and alignment with each brand's tone and identity

Requirements

  • Minimum 2 years of hands-on CRM experience, preferably in e-commerce or retail
  • Solid understanding of segmentation, lifecycle marketing, and automation tools
  • Comfortable working with CRM platforms (e.g., MoEngage, Braze, Salesforce, etc.)
  • Strong analytical skills and confidence working with numbers and performance reports
  • Excellent communication and coordination skills
  • Fluency in Arabic (written and spoken) – English is a plus

Bonus If You Have

  • Experience in loyalty programs or retention initiatives
  • Familiarity with HTML for email templates or working with data teams
  • A keen interest in customer experience and personalization trends
  • Experience in the F&B industry or QSR (quick service restaurants)

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