Content Manager
Leo Burnett

The Content Manager will be responsible for creating, managing and executing social media content strategies for our clients in a digital, socialmedia & creative scope. In addition to facing & coordinating with the client on day to day basis. The ideal candidate will have a deep understanding ofsocial media platforms and the latest social media trends, as well as a strong and up-to-date understanding of the continuously evolving AI landscape & tools, particularly as it relates to marketing, communication, and the creative industry.
Responsibilities:
• Develop and implement social media content strategies and campaigns for clients.
• Proficient in EN and AR language and command of both
• Knowledge in storytelling and communication narratives
• Collaborate with creative teams and other departments to ensure brand consistency and client satisfaction.
• Stay up to date with the latest social media trends, best practices and emerging content formats.
• Monitor industry social media activity
• Proactively suggest ways AI can be integrated into our social and content strategy, from ideation to production and performance optimization.
• Drive innovation in content development and campaign execution.
• Collaborate with designers, copywriters, and video editors to produce engaging, platform-specific & on-brand content (posts, stories, reels, etc.) with focus on emerging platforms
• Plan and execute campaign-specific social content (product/service launches, events, etc.).
• Collaborate with strategy team to generate weekly/monthly reports with actionable insights and recommendations.
• Suggest & align with influencers or content creators for collaborations when relevant.
• Mastering social media tools (e.g. Sprinkler)
Requirements:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field
- Minimum of 5+ years of experience in social media content creation and management, preferably in an agency setting
- Excellent written and verbal communication skills in English and Arabic
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