Content Director MENA

About the Role

We are seeking a Content Director based in Riyadh, Saudi Arabia, to lead the creative and production strategy of innovative sports and entertainment projects across the MENA region. This role requires a visionary leader who can drive the full content lifecycle — from concept through execution — while ensuring alignment with global brand standards and regional audience expectations. You will collaborate closely with local and regional teams to deliver high-impact content tailored to diverse markets in the Middle East and North Africa.

Main Responsibilities

• Oversee all stages of program production — from pre-production to post-production — including planning, casting, set design, directing, and editing.
• Collaborate with local and regional teams to develop content that aligns with brand identity and connects with audiences across MENA.
• Lead cross-functional production teams, fostering a culture of creativity, collaboration, and high performance.
• Define and communicate the creative vision for content, ensuring storytelling, design, and tone are culturally relevant and consistent with brand values.
• Manage budgets and allocate resources strategically to ensure efficient production and high-quality output across multiple markets.
• Supervise script development, contributing to the writing process and editing to maintain consistent tone, narrative structure, and regional relevance.
• Hire and manage key production staff, including directors, writers, actors, editors, and crew across MENA projects.
• Proactively identify and resolve production challenges, balancing creative ambition with logistical and technical realities.
• Monitor audience feedback, content performance, and viewership analytics across MENA to inform ongoing content strategy and direction.
• Collaborate with content leads in other global markets to maintain cross-regional consistency and share insights and best practices.

Requirements

• Proven experience in producing premium television or digital content, ideally in entertainment, reality TV, or live sports/events.
• Degree in Media, Film, Journalism, Communication, or a related field.
• 7+ years of experience in content creation and production, with a track record of leading successful projects in diverse cultural markets.
• Strong leadership skills and experience managing large creative and technical teams.
• Deep understanding of all stages of production and the ability to translate a creative vision into compelling screen content.
• Strong narrative skills with the ability to write, review, and refine scripts that resonate with varied audiences across MENA.
• Ability to manage large-scale budgets and allocate resources strategically across countries and markets.
• Excellent communication and interpersonal skills to engage effectively with teams, talent, and stakeholders across regions.
• Deep cultural awareness and familiarity with viewer preferences across Middle Eastern and North African audiences.
• Fluent in Arabicand English (spoken and written).
• Willingness to work flexible hours, including evenings and weekends, depending on live production and event schedules.
• Experience with cross-border content production is a strong advantage.