Boutique Manager
Parfums Christian Dior
Date: 3 days ago
City: Riyadh
Contract type: Full time
Position
The Boutique Manager is responsible for the management of the Boutique and the team. The Boutique Manager drives the performance of the boutique through leading the team to deliver an outstanding client experience and achieve all targets in relation to sales, KPIs, and operational compliance.
Job responsibilities
Business Development and Sales Management
The Boutique Manager is responsible for the management of the Boutique and the team. The Boutique Manager drives the performance of the boutique through leading the team to deliver an outstanding client experience and achieve all targets in relation to sales, KPIs, and operational compliance.
Job responsibilities
Business Development and Sales Management
- Demonstrate sales leadership for staff by playing an active role on the selling floor.
- Continuously motivate and coach Beauty Consultants and Specialists to meet assigned sales targets, set and follow up team and individual objectives on a daily, weekly and monthly basis.
- Implement actions plans for the Boutique to ensure achievement of the Boutique Sales Targets & KPIs.
- Deploy store business plan to drive traffic to the store, develop, grow the Boutique customer portfolio.
- Be aware of the local market and business environment including competitors' business activities and Perfume & Cosmetics market trends.
- Reporting on sales (quantitative and qualitative reports), follow up on market trends and monitor the competitions activity.
- Consistently be an ambassador of Dior, support and always uphold the Dior values and competencies, striving to exceed expectations.
- Ensure that the Boutique team are in line with brand values and positioning in terms of behavior and Dior image guidelines.
- Maintain strict confidentiality of Dior knowledge and activities.
- Deliver a world class client experience within the Boutique, exceeding brand mystery shopping expectations.
- Increase client flow by working closely with Retail Manager to develop a network of clients and develop customer loyalty.
- Achieve targets for client’s portfolio management KPIs.
- Ensure the building, maintaining and using of a client’s accurate database.
- Identify customer potential needs and use initiatives to meet them.
- Own and contribute to Boutique events and sampling programs, effectively managing internal and external communication and ensuring that events are exactly executed and exceed expectations.
- Execute all visual plans at the Boutique for all events.
- Recruit high caliber team members, ensuring their retention through the effective management of their induction and performance.
- Ensure all new employees complete In Store induction
- Ensure that all Beauty Consultants and Specialists are provided with product knowledge to enhance and ensure cross-selling across categories.
- Involvement in Dior store succession planning by training and developing all employees to be able to progress along the career path.
- Conduct annual performance reviews.
- Identify individual and team training needs. Create and implement regular training, monitor and record all training hours.
- Communicate corporate initiatives and directives to team through daily brief.
- Effectively build and develop key relationships across the brand to aid the success of the Boutique.
- Create positive working environment.
- Staff the Boutique to consistently deliver the desired brand experience whilst keeping within agreed budgets.
- Create staff schedules to ensure appropriate store coverage and match to traffic.
- Oversee process of staffing and planning scheduling and coordinating their payroll information.
- Manage stock to minimize loss and maximize availability, effectively manage stock both back and front of house in terms of quantities and merchandising guidelines.
- Ensure that the health and safety of the Boutique and team are managed and in line with brand and legal expectations.
- Profit and Loss responsibility for the store, with particular attention given to controllable expenses, sales plan and operating profit.
- Proficient user of the MS Office.
- Fluent in English.
- Minimum of 3 years’ prestige beauty sales experience.
- 2 to 5 years of experience managing a Boutique.
- Excellent interpersonal skills and communication skills.
- Creative and innovative thinking with strong initiative.
- Strong sales skills and ability to motivate a team.
- Business Acumen: Knows how businesses work; knows the competition; is aware of how strategies and tactics work in the marketplace.
- Adaptable and diligent: high priority on accuracy and adherence to timeframes.
- Dependable and autonomous.
- Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; maintains effective relationships and gains their trust.
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