Senior Media Manager
Almarai - المراعي
Job Title: Senior Media Manager
Job Location: Riyadh, Saudi Arabia
Function: Corporate Affairs & Communication
The Company
Almarai is the world’s largest vertically integrated dairy company and the region’s largest food and beverage manufacturing and distribution company. Headquartered in the Kingdom of Saudi Arabia, Almarai Company is ranked as the #1 FMCG Brand in the MENA region and is market leader in all its categories across the GCC. Almarai currently employs over 43,000 employees servicing some 220,000 retail outlets and has reported net income of SAR 2.4 billion on sales of SAR 22 billion in 2025.
An aggressive expansion program together with acquisitions in new vertical markets have created an exciting opportunity to join a dynamic multinational team dedicated to furthering growth plans for the group The Opportunity.
The Opportunity
We are seeking an experienced Senior Media Manager to support the delivery of Almarai’s media strategy across KSA and GCC markets.
The role will work closely with business units, media agencies, digital platforms, and direct media partners to deliver high-impact online and offline media campaigns. The successful candidate will bring strong expertise in media planning and buying, campaign management, and digital and offline media, combined with excellent commercial awareness, analytical capability, and leadership skills.
This is a significant regional role, supporting 80+ media campaigns and media budgets exceeding SAR 100 million.
Key Responsibilities
- Lead and coordinate strategic media projects with business units, media agencies, and direct media suppliers.
- Ensure online and offline media campaigns are delivered on time and achieve agreed objectives.
- Continuously track campaign performance and ensure established media KPIs are achieved.
- Manage day-to-day media operations and ensure effective execution of key priorities.
- Build effective relationships with media agencies, digital platforms, OOH suppliers, and TV, radio, and print media partners.
- Develop and support the media team to ensure they have the knowledge and information required to deliver effectively.
Candidates Without the Following Will Not Be Considered
- Bachelor’s degree in Marketing, Advertising, or a related discipline.
- 12+ years of overall professional experience, including substantial experience in media planning and buying.
- At least 8–10 years of experience in Media Planning and Buying, covering digital and offline media.
- Strong experience managing online and offline media campaigns.
- Strong understanding of the media landscape and emerging media channels.
- Strong analytical, communication, leadership, negotiation, and strategic planning skills.
- Excellent commercial awareness with the ability to manage multiple priorities and deliver results.
Regional media planning and FMCG media planning and buying experience would be highly desirable.
This is a fantastic opportunity to join a successful and expanding global business, offering an excellent remuneration and benefits package.
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