Marketing & Growth Manager - Arabic Speaking Required
Dr Scent SA
Job Title: Marketing & Growth Manager
Department: Marketing
Reports To: General Manager
Key Responsibilities:
- Drive revenue growth by achieving clear targets for lead generation, conversion rates, and marketing-driven revenue.
- Manage and optimize the marketing funnel from awareness to sale, collaborating closely with the sales team to enhance lead quality.
- Oversee advertising campaigns across various platforms (Meta, Google, Marketplace) and analyze performance metrics to inform data-driven decisions.
- Lead the marketing team (Content, Ads, Design, PR) by prioritizing tasks, ensuring quality execution, and continuously developing team performance.
- Coordinate weekly with sales and customer service to improve lead quality and address reasons for deal failures.
Required Skills and Qualifications:
- 5-8 years of experience in Digital Marketing and Performance Marketing; E-commerce experience is a plus.
- Proven track record in managing advertising campaigns, analyzing data, and optimizing conversion rates.
- Strong leadership experience in team management and development.
- Solid understanding of the relationship between marketing and sales, with a performance mindset.
- Ability to work under pressure and deliver results consistently.
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