Marketing Specialist - St. Ann - job 746855

Save-A-Lot

Date: 05/05/2021

City: St. Ann, Missouri

Employment type: Full-time




We are looking for a Marketing Specialist – Brand Programs, based at our St. Louis Corporate Office, reporting into the Marketing Manager – Field Support. The successful candidate will be an analytical self-starter, responsible for managing and balancing all aspects of Save A Lot’s seasonal, promotional and evergreen brand programs. The role will serve as project manager for all existing brand programs and work cross-functionally to develop omni-channel marketing plans to support the brand initiatives.



Responsibilities




  • Development and maintenance of annual planning and program calendar, collaborating with all areas of Marketing including PR, Planning, Field Marketing and Media/Digital


  • Act as a project manager for all existing brand programs (including but not limited to Switch & Save; 100% Money Back Guarantee; Gift Card Sales; Bags for a Brighter Holiday; etc.), working cross-functionally with all areas of the business


  • Develop detailed timeline and action plan for each brand program


  • Develop and lead new brand programs to increase awareness, community presence, sales and traffic in stores

  • Collaborate with Field Marketing to discover programs within our Retail Partner network, that can be scaled across the enterprise


  • Collaborate with Merchandising and Marketing teams to plan Private Label brand promotions and item launches across all marketing channels


  • Develop communications to stores, field teams and Retail Partners to successfully implement and close out all brand programs


  • Provide updates to Marketing team while each brand program is live in market


  • Collaborate with financial analysts to determine impact and effectiveness of brand programs


  • Coordinate with marketing team members and external vendors and agencies to implement programs


  • Collaborate with vendors to develop new tactics and cost-effective solutions to promote programs


  • Discover key learnings from each brand program to improve year-over-year performance and promotion




Minimum Requirements




About You




  • Bachelor’s degree required


  • 1-3 years of relevant market research experience, preferably with a multi-unit restaurant, retailer or consumer brand.


  • The ideal candidate will have a strong background in statistics and data analytics.


  • Experience with use of internal sales databases or syndicated data sources such as A.C. Nielsen preferred


  • Must possess intermediate Excel, Word and PowerPoint skills

  • Attention to detail with the ability to multitask


  • Works well under pressure, balancing multiple workstreams and priorities


  • Strong written and verbal communication skills

  • Ability to follow directions and learn quickly

  • Ability to troubleshoot and develop creative, innovative solutions to business challenges



Physical Requirements




  • Ability to travel up to ~10% of the time, which may include weekends and evenings, as needed


  • Most work is performed in a temperature-controlled environment


  • Incumbent may sit for long periods of time at a desk or computer terminal


  • Incumbent may use calculators, keyboards, telephone and other office equipment in the course of a normal workday


  • Stooping, bending, twisting and reaching may be required in completion of job duties



The above statements are intended to describe the general nature of the work performed by the employees assigned to this job. All employees must comply with Company policy and applicable laws. The responsibilities, duties and skills required of personnel so classified may vary within each department and /or location.









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